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First order: 3 free extras

Preorder · Energy Powder

Preorder the first batch.

Preorder yours from the first batch at the founding price, and your first order comes with three extras.

Preorder mine · from $39.99How preordering works

Tubs preordered

0of 1,000

Backers
0
Next unlock
1,000 tubs
Of the run
0%

Open until the first run is confirmed. The count starts with you.

Axis 9 Energy Powder tub, front

The story

A first run is a promise both ways.

It started with another can.

We couldn’t have told you what was in it, or what any of it was for.

So we made one rule. If we couldn’t say what an ingredient was for, we had to ask about it.

A custom formula, built for us and worked out with a contract manufacturer. We read the draft formula and sent the manufacturer questions about five of the other ingredients. Three things in it we can name today: vitamin B12, zinc and CoQ10. The exact form of each is on the ingredients page.

The result is a first run, preordered before it exists. Your preorder helps make it, and if the run doesn’t happen it is refunded in full.

Read the whole story →

The offer

The Founders’ Pack, line by line.

  • Three tubs, 90 servings

    Ships from Orlando when the first batch is ready.

    $179.97

    regular, after launch

  • Mixing bottle

    With every first order.

    $22

    retail

  • Precision scoop

    With every first order.

    $6

    retail

  • Guidebook + 66-day tracker

    With every first order.

    $12

    retail

  • 66-Day Habit Guarantee

    Covers your first tub, once per customer. Nothing to send back.

    Every tier

  • Your founder number

    Your place in line among everyone who backs the first batch.

    Every backer

  • The founders’ wall

    Your first name beside that number, if you tick the box.

    Every backer

At the regular price after launch, three tubs are $179.97. The Founders’ Pack is $99 now.

The three extras come with every first order, whichever tier you pick.

Preorders fill the first run of 1,000 tubs.

These are founding prices. A tub is $59.99 after launch; the list’s 10% applies to orders at that price, and the founding price is already further under it.

Preorder the Founders’ Pack · $99

The extras

Three extras come with your first order.

Free with every first order, whichever tier you pick. Together they retail for $40.

  • Mixing bottle, with the Axis 9 mark

    Extra 1 of 3

    Mixing bottle

    Retail value $22Freewith your first order

  • Precision scoop, with the Axis 9 mark

    Extra 2 of 3

    Precision scoop

    Retail value $6Freewith your first order

  • Guidebook + 66-day tracker, with the Axis 9 mark

    Extra 3 of 3

    Guidebook + 66-day tracker

    Retail value $12Freewith your first order

Pictures are illustrations. The finished items may differ slightly.

Reward tiers

Pick your tier.

You pay today, by card on Stripe. If the first run doesn’t happen, every preorder is refunded in full.

  • 01The first tub

    One tub

    1 tub · 30 servings

    $39.99Regular price after launch $59.99regular after launch

    $1.33 per serving · save $20

    Founding price

    • One tub, 30 servings
    • The 3 extras with your first order: mixing bottle, precision scoop, guidebook + 66-day tracker (retail $40)
    • Ships from Orlando when the first batch is ready
    • 66-Day Habit Guarantee
  • 02One for the desk, one for home

    Duo

    2 tubs · 60 servings

    $74.99Regular price after launch $119.98regular after launch

    $1.25 per serving · save $44.99

    Founding price

    • Two tubs, 60 servings
    • The 3 extras with your first order: mixing bottle, precision scoop, guidebook + 66-day tracker (retail $40)
    • Ships from Orlando when the first batch is ready
    • 66-Day Habit Guarantee
  • 03Best value

    Founders’ Pack

    3 tubs · 90 servings

    $99Regular price after launch $179.97regular after launch

    $1.10 per serving · save $80.97

    Founding price

    • Three tubs, 90 servings
    • The 3 extras with your first order: mixing bottle, precision scoop, guidebook + 66-day tracker (retail $40)
    • Ships from Orlando when the first batch is ready
    • 66-Day Habit Guarantee

How preordering works

Four steps, one charge.

  1. 01

    Preorder

    Pick a tier and pay by card on Stripe. Your shipping address is taken there. That is the one charge.

  2. 02

    We make the run

    When the first batch is scheduled with the manufacturer, you hear first, by email.

  3. 03

    It ships

    Formulated in Orlando, Florida. Ships from Orlando, covered by the 66-Day Habit Guarantee.

  4. 04

    If the run doesn’t happen

    Every preorder is refunded in full, to the card that paid.

Risks and challenges

What could go wrong, said plainly.

  • The formula is still being finished. The amounts and the other ingredients are being settled with the manufacturer. If that changes what you backed, you hear before you pay.
  • First runs slip. Manufacturing dates move. We’ll give a date only when the manufacturer gives us one, and we won’t guess before that.

Founders’ wall

The wall starts with you.

Tick the box when you back a tier and your first name goes here beside your founder number. Nobody is listed who didn’t ask to be.

Quick answers

Is this Kickstarter?
No. Kickstarter doesn’t host energy products, so the preorder runs on our own site: pick a tier, pay today, and the first run is made from the count.
When am I charged?
Today, by card on Stripe, for exactly the price shown. There is no second charge unless you add something on the next page.
What if the run doesn’t happen?
Every preorder is refunded in full to the card that paid. Nobody keeps money for a batch that was never made.
Can I change or cancel my preorder?
Yes. Reply to your receipt email any time before it ships and we change the tier or refund it in full.
What if I don’t like it?
You have 66 days to change your mind. The guarantee covers your first tub, once per customer: email us your order number any time in that window and we refund that tub.

Refund terms in full on the refunds page.

Preorder the first batch.

Pick a tier, pay the founding price, and the first run is made from the count.

Preorder mine · from $39.99